Validate. Pivot. Win.
Why Product Market Fit Matters in Deep Tech
Deep Tech ventures are not just building apps or marketplaces. They’re solving problems with AI, biotech, robotics, medtech, and advanced engineering. The stakes are higher, the sales cycles are longer, and the risks are bigger.
For a Deep Tech founder, Product-Market Fit (PMF) is not about chasing every customer. It’s about finding that one intersection where cutting-edge technology meets a real, urgent customer problem — and scaling from there.
Deep Tech Complexities in PMF
- Longer Validation Cycles → Clinical trials, regulatory approvals, proof-of-concept pilots.
- High Capex & R&D Costs → Requires early clarity on target customers to avoid wasted spend.
- Multiple Stakeholders → Enterprise buyers, regulators, investors, and end-users all influence adoption.
- Trust & Adoption Gaps → Customers ask, “Will it really work at scale? Can I trust it in life-critical use cases?”
- Global Competition → Deep Tech is borderless — your PMF must be sharper than global peers.
The PMF Process: Validate. Pivot. Win.
At the Masterclass, we break PMF into 7 building blocks:
- The Problem → defined from the customer’s view, not tech-first.
- FAB → turn Features into Advantages and real Benefits.
- DUVP → your Differentiated Unique Value Proposition.
- ICP → Enterprise + Buyer Personas.
- Value Proposition Statement → sharp, testable, customer-facing.
- Tagline → your promise in 3–5 words.
- Sales Narrative → tie it all together for market conversations.
Why Founders Struggle
- Falling in love with technology, not the problem.
- Over-engineering before customer validation.
- Talking features instead of benefits.
- Failing to pivot when market signals are clear.
Objectives of the Masterclass
- Equip entrepreneurs with tools to develop FAB, DUVP, Value Proposition, and ICP.
- Translate these into practical sales narratives and taglines.
- Compare new assets with existing positioning and identify gaps.
- Learn to use these narratives in pilot calls, capture feedback, and refine.
- Provide each participant with a structured playbook for ongoing PMF evaluation.
Key Takeaways for Participants
- A tested framework to create and refine product-market fit.
- A PMF playbook built around Validate. Pivot. Win.
- Confidence in pitching with a sharper Value Proposition, ICP, and Tagline.
- Constructive feedback from peers and mentors.
- A disciplined method to pivot and win in customer acquisition.
The Masterclass at iTNT Hub
📍 Chennai | 18th September 2025 | 10:00 AM
This Masterclass will help you sharpen your PMF and position your Deep Tech venture for growth.
Facilitator : Mr. Dinkar Suri
Founder, GASP Sales Academy | Mentor, Stanford Seed SPARK & Wadhwani Foundation
Call to Action
🚀 Deep Tech founders — this is your chance to Validate. Pivot. Win.
📲 Scan the QR code on the poster to register now.
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